The HOTH alternative

The HOTH alternative for local businesses that want the profile done

Last updated July 2026

Quick answer

The HOTH sells local SEO in pieces - Citation Cleanup, Map Pack visibility, content, and AI visibility are each their own product you price out and stitch together, usually on an ongoing plan. ProfileBoost is one fixed job: your existing Google Business Profile cleaned up across all 11 signals Google reads, citation cleanup included, finished in 5 business days, with a written summary of every change. One price, $399. Nothing to bundle, no retainer, and you can add monthly upkeep only if you want it.

✓ Done for you× Not a ranking guarantee◷ Time cost matters
Citation cleanup
The HOTH - separate productsUsually scoped as a separate local SEO product.
ProfileBoost - $399 all includedIncluded in the fixed Google Business Profile optimization.
All 11 ranking signals
The HOTH - separate productsYou choose and combine separate products for listings, map-pack work, content, and other local SEO pieces.
ProfileBoost - $399 all includedOne project covers categories, services, hours, photos, reviews, posts, attributes, Q&A, business description, website link, and citation consistency.
5-business-day turnaround
The HOTH - separate productsDepends on the products and campaign scope you buy.
ProfileBoost - $399 all included5 business days after access.
Written summary
The HOTH - separate productsA broader local SEO program, depending on the selected products.
ProfileBoost - $399 all includedA cleaned-up Google Business Profile plus a written summary of every change.
No retainer required
The HOTH - separate productsOften packaged as ongoing SEO work or a mix of monthly services.
ProfileBoost - $399 all includedThe $399 setup is a one-time job. Monthly upkeep is optional.
Revocable manager-invite access
The HOTH - separate productsAccess depends on the services and workflow you buy.
ProfileBoost - $399 all includedManager invite only, never your password, and revocable any time.

Questions before you compare

Is ProfileBoost the same as The HOTH?
No. ProfileBoost is narrower and fixed-scope: it optimizes the Google Business Profile signals a local owner can control. Broader SEO, content, link, and ad work can still call for an agency.
Does ProfileBoost include citation cleanup?
Yes. Citation and NAP cleanup are included in the flat $399 Google Business Profile optimization.
Does ProfileBoost guarantee map-pack rankings?
No. ProfileBoost cleans up the profile signals Google reads, but Google controls rankings and considers competition, location, relevance, distance, and prominence.

Want the profile cleaned up before you buy a bigger SEO bundle? Run the free audit first.

Free auditSee packages

ProfileBoost is independent. ProfileBoost optimizes your profile against Google's published best practices. Search ranking is determined by Google's algorithm and depends on many factors; we cannot and do not guarantee any specific ranking position.