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Do it yourself vs. done-for-you
Optimizing your Google Business Profile yourself is a perfectly valid option — it’s free and you keep full control. The trade-off is your time and the learning curve. Here’s an honest side-by-side so you can decide.
Do it yourself
ProfileBoost (done-for-you)
Cost
Do it yourselfFree — but it costs your time.
ProfileBoost$399 one-time, or $399 setup + $149/mo.
Your time & effort
Do it yourselfHours of research, setup, and ongoing upkeep — you do all of it.
ProfileBoostDone-for-you. You send a few details; we do the work.
Turnaround
Do it yourselfHowever long you can spare around running your business.
ProfileBoostOptimized within 5 business days of access.
Expertise
Do it yourselfYou learn what each of the 11 ranking signals needs.
ProfileBoostWe optimize all 11 signals to Google's published best practices.
Completeness
Do it yourselfEasy to miss fields or leave categories/attributes incomplete.
ProfileBoostEvery signal reviewed and completed, with a summary of what changed.
Ongoing maintenance
Do it yourselfYou remember to post, refresh photos, and request reviews.
ProfileBoostOptional monthly plan keeps your profile active for you.
Account access
Do it yourselfIt's your account — nothing to grant.
ProfileBoostManager invite only, never your password, revocable any time.
Peace of mind
Do it yourselfOn you to get right and keep up.
ProfileBoost30-Day Improvement Guarantee.
Rather not spend the time?
Start with a free audit to see where your profile stands — then let ProfileBoost handle the rest.
ProfileBoost optimizes your profile against Google's published best practices. Search ranking is determined by Google's algorithm and depends on many factors; we cannot and do not guarantee any specific ranking position.